Jean-François Robert — editorial fitness model portrait
Jean-François Robert — HYROX coach and personal trainer
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00 / Index — Dual Identity

Stronger.
Leaner.
Capable.

Strength and HYROX coaching for high-performing professionals. Online worldwide, in person in Montréal.

01
01 / Origin — The Living CV
Jean-François Robert — HYROX coach and personal trainer portrait
jean-françois robertMTL / 2025

Training was never just about performance. It's about where you can go next.

I spent 12 years working as an Air Traffic Controller between Montréal and Abu Dhabi, an environment where discipline, focus and performance were non-negotiable. Sport was always a huge part of my life, but for me it's been much more than training.

I've had my own battles with addiction, and come back from multiple injuries, including being told sport might no longer be an option. Training became the way I rebuilt myself, physically and mentally, and ultimately changed the direction of my life.

I'm now a HYROX Level 1 certified coach and hybrid athlete. In Abu Dhabi I co-founded Beyond le Fifth, a run club that grew past 1,000 members. Today I'm based in Montréal, coaching HYROX and calisthenics in person, and working one-on-one with clients around the world.

I mainly work with driven professionals who've built successful careers but, somewhere along the way, stopped putting that same energy into themselves. I help them rebuild strength, fitness and confidence in a way that actually fits their life.

12
Yrs Air Traffic
10+
yrs training
HYROX L1
Certified Coach
MTL 
Based
Trajectory
2014
Began Air Traffic Control in Montréal — discipline, focus, performance as a baseline.
2016–2018
Achilles rupture, repeated injuries and addiction. Rebuilt through training.
2024
Relocated to Abu Dhabi as an air traffic controller.
2025
Co-founded Beyond le Fifth, a run club that grew past 1,000 members — still active today.
2026
Total career change. Left air traffic control, returned to Montréal to pursue the dream, coaching online and in-studio at Shab Montréal.
02
02 / Online Training — Remote Coaching

Three
Protocols

Three online coaching tracks, each built around a different starting point. Book a free call and we'll find the right fit — no instant checkout, no generic templates.

Training Playlist ↗

Not sure which fits? Book a free call — we'll map it together.

Book a Free Call
03
03 / Training at Shab — In-Studio

Weekly
Sessions

Recurrent in-studio sessions at Shab Studio, Montréal. Same time, every week — book your spot through the Shab Studio site.

Shab Studio — Montréal, QC
TUE
07:00 am
HYROX
Fitness racing — Pull focus + functional stations.
WED
07:00 am
Calisthenics
Skill, control, and structural strength work.
THU
06:30 pm
Calisthenics
Evening session, skill, control, and structural strength work.

Recurring weekly · Booking handled via Shab Studio

Book a class at Shab Studio
Behind the Lens

Also available as a fitness and editorial photo model — Montréal and abroad. Selective collaborations with photographers, brands, and creative teams.

Book for Creative→